Desktop Virtualization and Marketing Intiatives…

Why is Desktop Virtualization such a hot topic for CIO’s today and how do I take it to market?  How you take it to market can have a major impact on you and your vendors.   See the forest from the trees?

Many resellers are struggling with selling Cloud Architectures, specifically Private Cloud architectures.  Gartner moved Cloud down to #10 on the CIO top 10 priority list for 2012, and atop the chart was BYOD and mobile devices, what I like to term – Desktop Virtualization, phase 1.

Many of the vendors have very robust and unique solutions to support these two technology focus areas, but we see a mash-up between the two. Virtualization, Cloud Computing, Converged Infrastructure, scalable, elastic, dynamic, robust, time-aware, remote, and even billed back.  These are the attributes we should be thinking about as we ponder Desktop Virtualization…. WHAT??? Frank – that sounds like Cloud – not desktop virtualization…. Ok – you’re right – but only partially.

Desktop Virtualization and Cloud Computing should go hand and hand and should be a part of the same conversation, and here is why…

If you fully embrace desktop virtualization, then you will eventually look to build out an infrastructure to support 100% of your users 24x7x365.  But your users don’t work 24x7x365…so why should you burden the organization with the cost of an infrastructure that is only going to be used essentially 35% of the time?

Here is your wake up call – it’s technology — think Jet Liner – not your personal car.  When airplanes sit idle, airlines loose billions.  The same should be true when you think about your compute environment.

MOVE your customer’s application usage cycles to the appropriate time of day and take advantage of that “utility compute” time.  Use OUR method – yes – if you say this – please give us credit- TIME OF DAY COMPUTING!!!  Move your Back-ups into a time slot and retire those legacy systems.  Dedicated servers for Batch-processing, WHY?  ANY type of historical report generation – move it…move it, move it move it.  Use Automation and Orchestration tools to take out the human intervention and leverage ITSM processes to manage the environment.

And most of all – pick the right architecture that provides FlexAbility and scalability for the years to come.  Don’t look at a converged infrastructure, look to a unified architecture that is built to suite all of your needs.  And find the right business partner that can deliver the results you desire.

Are you a reseller looking to take cloud to market?  Call us – we know how to REALLY make it happen and accelerate your business through a solid – CALL TO ACTION.

See results in 7 weeks that will impress your business AND your Vendors.